New logo is cleaner while retaining the essence of its playful, multi-jointed products.
Tangle Creations and the two main product categories, Brain Tools and Nightball, gained fresh identities.
Brain Tools, Tangle's educational and therapy product line, sports a new logo, packaging, merchandising and redesigned teacher's textbook.
Art direction on overhauled product catalog features new photography and color-coding to assist in navigation.
New packaging and merchandising for the Tangle Jr. line of manipulable, tactile toys.
Sell sheet designed to promote Nightball Soccer. Art direction included rendering of soccer ball and composite image of soccer player in stadium.
Hang tags, PDQ trays, backer cards and boxes boost the presence of the Nightball brand with bright colors and bold type on a starry night background.
Two-sided displays launching the Nightball line at Dick's Sporting Goods. Product was well-received and hard to keep on the shelves!
