Key visual for the scale men's care fall football program is activated across two large store portfolios, Ahold Delhaize and Kroger.
Onsite offer and equity tactics are deployed across six Ahold Delhaize stores, adhering to their supplied templates and brand standards, while still maintaining the essence of the key visual.
Five sizes of offsite tactics created for both offer and equity, which allow for more of the key visual to be represented.
For Kroger, their proprietary TOA (Targeted Onsite Ad) template is implemented for offer and equity assets.
Kroger also had the opportunity for Pandora activation, where we created banner ads and voiceover scripts for their 11 different retailers.
